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Messaging Best Practice: How brands can communicate effectively

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Description

A message is a discreet unit of communication intended by the source for consumption, by some recipient, or group of recipients. This is a course dedicated to messaging for brand and business – one of the fundamental concept in branding and marketing.

Learn and obtain the concept of PR: communicating clearly and effectively, by joining this course. Leave your questions to us if you have any questions, and we are all ear!

Topics for this course

17 Lessons

Introduction

Introduction

What is in a Message

Message Discipline

What do we want messaging to do??

This is the part where we need to define our goal - our objective.

The rule of three?

"If you want something stuck in someone's head, keep it in a sequence of three"

Measuring Reach & Frequency?

"If you can't measure it, you can't manage it"

Our 5 key takeaways

About the instructor

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3 Courses

1 students

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Great insights on helping understand the concept of messaging in branding.

$7.99